Samsung's 4K processor enhanced with AI creates an immersive 4K viewing experience. The 4K AI Upscaling technology enhanced with 20 AI neural networks makes the content almost equivalent to 4K picture quality. The NQ4 AI Gen2 Processor upgrades the image and sound to provide a 4K viewing experience whether you are streaming on OTT services, playing your favorite video games, or watching live sports broadcasts.

Motion Xcelerator 144Hz offers enjoyable gaming with smooth gameplay, without delays and blurry images.

4K AI upscaling technology transforms your content to nearly 4K resolution.

Recognizing the intense daylight or ambient lighting, the NQ AI Processor adjusts the visibility of dark scenes accordingly. Enjoy vivid HDR images with enhanced brightness and color settings for a rich, immersive viewing experience.

The Real Depth Enhancer mirrors the way human eyes process depth by increasing contrast in the foreground. Enjoy realistic images with depth as perceived by human eyes.

Enjoy accurate color reproduction. Thanks to expert calibration, colors adjust even to subtle changes in shades.

Let your TV automatically detect the type of game you are playing and set the appropriate game settings. Forget about the settings and just enjoy the game.

The 21:9 and 32:9 screen ratios expand your field of view for an immersive gaming experience. Further enhance your gameplay with the Game Bar for easy access to various game settings.

The 360 Audio Mode feature, in combination with Galaxy Buds, makes your TV sound incredibly realistic. The Direct Multi-Channel and Enhanced Head Tracking can even detect the direction of the sound as you move your head, giving you an immersive 3D audio experience in the space.

View the content of your TV and compatible smartphone simultaneously on the same screen. Whether it's live match statistics or gaming videos, simply connect your compatible smartphone and enjoy a level of multi-screen capabilities. At the same time, you can enjoy multitasking and watch content simultaneously.

Adjust the settings of your home appliances for a smart lifestyle based on your needs. Thanks to the built-in SmartThings hub, you can enjoy controlling your home through various SmartThings-compatible devices that simplify your daily life.

Immerse yourself in a harmonized audio experience from the TV and soundbar. Q-Symphony technology allows the TV and soundbar to operate simultaneously without muting the TV speakers for a more intense surround sound effect.

The AI-enhanced sound improvement technology offers crystal-clear dialogue by analyzing ambient sounds, voice clarity, and background noise to isolate voices from other sounds. Enjoy an amazing audio experience with clear dialogues, even in noisy environments.

The elegant, impressively thin, and stylish design looks beautiful from all angles, like a work of art.

The Relumino Mode function is a visual aid solution that dynamically highlights the outline of elements on the screen, enhancing contrast and color. This way, the content becomes clearer, making it easier for individuals with low vision to enjoy.