Here is a subjective opinion: I would like it to be a little greasier, I feel that it doesn't absorb easily, and with one application, it feels a bit heavy on the lips. The advantage, of course, is its "hard" texture, which doesn't melt in the summer. It has vitamin E and SPF15 protection factor. Honest product. (Other favorite products of mine: Merck Amilab lip balm, Cera di Cupra balsam, My Bee Lip Care, Pharmalead Propolis Lip Balm)