How is Orwell's negative utopia connected to Marcuse's one-dimensional man? Orwell wrote 1984 with a specific distorted communist organization of the state in mind, as expressed through the "purges" of Stalinist terrorism, and also facing the maximum fear of its potential spread to the Western world. American philosopher Douglas Kellner seems to believe that a different and close reading of "1984" can reveal characteristics that concern a wide range of social organization, which, although not based on Orwell's experiences and Stalinist terrorism, can still be detected in different forms within contemporary industrial structures. In this study, first published in 1984, Kellner attempts a critique of ideology from the anatomy of totalitarian regimes to their dystopian manifestations in the critical theory of consumer capitalism of the Frankfurt School.