Technology may want to evolve their appearance, losing their unique character, however, fans of authentic style will always choose the classic version with various enviable details. Watches will never lose their value and have their way of expressing a lot about our style, character, and lifestyle. So today, I will talk about sports watches, those that are gaining more and more fans.

For the history...

Sport watches combine practicality with fashion and were created out of the need for durability and precision in demanding environments. The concept of sports watches began to take shape in the early 20th century, with Rolex leading the way by presenting the Rolex Oyster in 1926, the first waterproof wristwatch in the world. This innovation laid the foundation for the development of watches that could withstand intense activities. In the mid-20th century, Omega further solidified the position of sports watches in history with the Speedmaster, which was worn by famous astronauts during the Apollo missions, highlighting the accuracy and reliability of the watch in extreme conditions.

In the 1970s, the sports watch market experienced a significant evolution with the advent of digital technology, through Casio and Seiko. Casio's G-Shock, released in 1983, became an idol due to its shock-resistant design and multifunctional capabilities, attracting both athletes and adventure enthusiasts. On the other hand, Seiko's introduction of the first diving watch with a helium release valve, the Seiko Diver's 600m, set new standards for underwater performance.

Over time, sports watches have adorned the wrists of numerous style icons, further establishing their role as a fashion staple. Princess Diana was often seen wearing Cartier Santos, combining royal elegance with a sporty aesthetic. Tennis champion Serena Williams often wears Audemars Piguet watches, showcasing the combination of athletic performance and luxury. Today, celebrities like Rihanna and Gigi Hadid are often seen wearing sports watches, highlighting their flexibility and global appeal. These idols prove how sports watches can effortlessly transition from the gym to glamorous events, adding a touch of athletic elegance to every outfit.